SEO Lead Generation: How to Use Organic Traffic to Drive Sales [Step-by-Step Expert Guide]
In order to achieve my SEO goals, I had to create content that targeted search terms I knew business owners and marketing managers would be searching for. At the same time, I couldn’t just write content: My strategy was simple: I knew quite a bit about SEO lead generation techniques from my freelancing days, so I figured I’d just use what I knew to build out an agency website. I’d write content, then I’d use Hart (more on that in a bit) to snag backlinks for the articles I’d written. Fast forward several years later, and now The Content Factory’s website ranks for over $1 MILLION worth of targeted organic keywords each year (meaning if we were to drive this traffic to our site via PPC campaigns, we’d have to spend that much for the content we get for free now). We have clients ranging from national brands to enterprise-level SaaS companies — and just about everything else in between. . That’s the power of SEO lead generation techniques. Additionally, I’ve been featured in...